***Special thanks to Lightbox for sponsoring this post! All opinions are my own.***
A while ago, I introduced a new brand and concept that I’m loving – Lightbox’s laboratory-grown diamonds. Remember how I was tempted to get another piece? Well, after getting a halo pendant necklace in blue, I really wanted one in pink too! This time, I got a 1/2 carat stone with the same silver setting. Occasionally, I like layering my necklaces. I felt that getting a smaller size would allow me to layer nicely with the first one I got! As I had mentioned before, Lightbox’s jewelry is light on the pocket, at just $800 per carat. Since jewelry pricing can be confusing, I wanted to take some time to explain how it works for Lightbox’s lab-grown diamonds!
One of the biggest reasons why I feel at ease purchasing Lightbox jewelry over and over again is because their pricing is always transparent – just like their beautiful stones. You might be wondering, “why is that?” Unlike diamonds created in nature, lab-grown ones are easier to produce. They are not rare. Contrarily, regular diamonds are priced individually because no one diamond is the same. They also come with certificates to describe their character and qualities.
Lightbox is different because they are able to create many lab-grown diamonds everyday. Their solitaires do not come with certificates to describe them because they are all the same – equally stunning and sparkly! However, every lab-grown diamond larger than a 1/4 carat is laser inscribed with the Lightbox logo. Rest assured, the logo is invisible to the naked eye. It is just there as a promise of quality.
The pricing is simply determined by two factors: the size of the stone and the setting. Regardless of what color stone you pick, it is $800 per carat. This means that if you choose a 1/2 carat stone, it will be half the cost – $400. As far as the setting goes, Lightbox has two prices for this piece and design – $100 for silver and $200 for 10 karat gold. So, if I wanted a 1 carat stone with a 10 karat gold setting, it will total $1000. As someone whose weakest subject in school was math, I truly appreciate how easy it is to figure out pricing when I see something I like.
By making pricing a no-brainer, Lightbox encourages their customers to focus on the lighter moments of life, such as time well-spent with loved ones, a birthday celebration, and even just “the now.” I know I will be cherishing many moments of sparkle with Lightbox in my lifetime!
How does pricing affects your purchasing decision when it comes to jewelry?